74 is a New York City based clothier, which has now launched its first product, the iconic 74 hat.
By way of the numbers themselves, 74 was a former address of the brand's two co-founders where they held a myriad of social events.
Slowly, 74 has become a movement that stands for the simple, now seemingly-forgotten things in life. Things like being a good samaritan. Carrying our elders' groceries. Holding the door for women. And giving, very simply, more than you take.
To this end, 74’s two co-founders, @Sweeenie and Steven Jacobi, have committed to setting aside a percentage of all 74 proceeds for charitable causes, which is in line with the ethos and spirit of what they ardently believe in: making a difference through real action.
The 74 hat has slowly become a real IYKYK and we recognize, expressly, that it takes a village. We truly believe that we are stronger together, so please join us as we unite our strengths to lend a hand to those who are down or in need.
